ISI Turkiye Trade: B2B Industrial Corporate Web Platform
A corporate B2B platform for ISI Turkiye Trade that brought industrial positioning, product communication, and international business credibility into a stronger web presence.

Outcome Highlights
Industrial product and company messaging were clarified for B2B customers
Product groups and technical details were organized into a clearer browsing structure
Export-facing presentation and contact credibility were strengthened across the site
Technology Stack
Services Included
Starting point and business need
ISI Turkiye Trade needed a stronger corporate platform for presenting industrial products and building trust with B2B customers.
- The company needed clearer product communication for technical decision-makers.
- Corporate positioning had to feel more credible for international enquiries.
- The site structure needed to support product discovery without overwhelming the visitor.
- Contact and business enquiry paths needed to match a B2B sales process rather than a generic brochure site.
What was implemented
We rebuilt the platform around clearer industrial positioning and a more practical B2B browsing flow.
- Reorganized the corporate structure, product communication, and page hierarchy.
- Improved the presentation of technical content and product categories.
- Strengthened enquiry routes, contact expectations, and trust-building company sections.
- Supported the public site with a cleaner structure that better fits export and industrial sales conversations.
Outcome
- The company now has a more credible B2B web presence for industrial and export-facing communication.
- Product groups are easier to understand and compare within the site structure.
- Trust signals and enquiry paths better support serious business conversations.
- The platform is better aligned with a longer-cycle industrial sales process.
Note: Numerical performance data has not been shared for this case study. The outcome summary reflects delivered structural and communication improvements.
“Yeni platform sayesinde teknik içeriklerimizi daha hızlı yönetiyor, gelen talepleri daha düzenli takip ediyoruz.”
ISI Türkiye
Müşteri Yetkilisi, ISI Türkiye
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